In Tanzania and Africa, internet usage is increasing, consumers are spending more time on Social Media, and customers research businesses online before making purchase decisions.
As a business, you cannot miss out, you must have an effective online action plan to connect with customers and grow your business.
This program will help you create a 360 digital strategy to reach your customers across all platforms: Website, Social Media, Search, and Email. You will be trained by expert facilitators who have created successful campaign strategies and understand how digital can move business and also get a free website.
This program is for small and medium enterprise owners (SMEs), startup founders, and individual professionals in corporate and government who wish to create effective digital strategies that will lead to the growth of their businesses and brands by opening up online channels.
Built on modern practical facilitation methods, the interactive workshops will utilize relevant and current examples from recognizable brands, practical exercises with a minimum amount of lectures. Participants will be able to apply the skills and knowledge they learn to their business strategy during the workshop
By the end of this course participants will be able to
The participants will also receive
The BeFound Digital Masterclass will be facilitated by experts in the field who have successfully handled campaigns for established and upcoming brands alike.
Digital Marketing Strategist
Gillsaint Mlaseko is an experienced Digital Marketer who strategies to grow brands and make them more relevant in the digital age. His company, Swahili Digital, helps businesses define and develop digital strategies that follow a structure, people and ideas and that have real ROI outcomes.
Zainab Abdallah is a digital marketer and account manager. She is versed at content marketing and knows how to create the kind of content that will go viral by resonating with the brand’s audience. Zainab will be facilitating the social media workshop in this program.
Juliana Shao is a Digital Developer experienced in Search Engine Optimization - performing competitor research, tracking incoming backlinks, conducting keyword research, and monitoring keyword ranking to ensure that brand websites come up at the top of search results every time. She will conduct the SEO workshop and help you become more discoverable online leading to more revenues and brand recognition.
Senior Web Developer
David Lyimo is a Senior Web Developer who has creating some of the most stunning websites for big brands and startups including LIC, Smart Codes, Smart Lab, Blast Monitoring tool, and many other businesses. David is passionate about technology, business, startups, and security online. He will be facilitating the website development workshop in this training program to help you craft the perfect website for your business.
What participants say about the program